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persoenlich.com: Jennifer Arman Launches Sports Business Consulting Firm
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The company serves brands, organizations, and athletes in Switzerland and around the world.
Entrepreneur Jennifer Arman has founded Onfield AG, a boutique consulting firm based in Zug that specializes in strategic partnerships, positioning, and marketing in the sports industry, according to a press release.
Arman brings a broad range of experience to the table: while still a student at the University of Zurich, she founded and sold her first company. She then worked in sponsorship at Credit Suisse and UEFA before leading a team in the blockchain and IT industry in Zug. Most recently, she collaborated with Christof Marti of Marti Management & Consulting AG on various projects in the sports business.
Onfield aims to support clients in strategic positioning as well as in the development and implementation of partnerships. According to Arman, the focus is on clear communication, targeted activations, and digital initiatives. Among the first mandates are projects in the areas of sports, athlete management, and rights marketing. (pd/spo)